We focus on sustainability
"For me, from a designer's point of view, sustainable fashion is fashion that is not only justified by good design and a nice quality product, but it is also fashion that does not harm the environment and brings more to the consumer than what something already produced can bring. Because if there's no additional added value, there's no point in producing anything new."
Lada Vyvialová
For us at LADA, sustainability means that we do the work we do with traceable provenance (we know all our suppliers personally), with a controlled production process and with a quality that is timeless or at least maximum.
LADA models are sustainable because we build them in our own conditions. For one thing, we try to eliminate energy and carbon dioxide consumption during production, transport or excessive handling. And we also omit those cells that can be omitted. This means that we have our fabrics made to order in the Czech Republic, relatively close to our studio. And that's the important thing. We know that it's not material that's lying around that might be used but might not sell. That doesn't exist here. Every single metre of nano-substance produced is already predetermined for a specific piece and each one is consumed in our studio.